Dementia Care Education

Phoenix, AZ, May 5, 2021 – Sean Campbell, CFP®, a senior wealth counselor Versant Capital Management in Phoenix, AZ, has earned the CDC® (Dementia Care Certified) designation from Dementia Care Education, a recognized provider of dementia education, training, and clinical trials recruitment. The organization provides programs specifically designed to meet the educational needs of professionals who work with people who have Alzheimer’s disease and related disorders.

Dementia is a general term for memory loss, language, problem-solving and other thinking abilities that interfere with daily life. Alzheimer’s is the most common form of dementia. As people age, their odds of cognitive decline increase. Dementia presents a particularly challenging set of emotional, medical, and financial issues. Financial planning often gets pushed aside because of the stress and fear around the topic.

Dementia Care Education has prepared Sean to be proactive in recognizing the early signs of dementia in clients. He can assist his clients by providing specially-tailored financial advice both before a diagnosis of Alzheimer’s and other dementias and after. Because people with dementia have more hospital and nursing home stays and home care visits, it places a financial burden on those diagnosed with it and their families. Sean provides ongoing guidance with planning and managing the cost of care.

“Commitment to discovering the nuances of your profession and taking the necessary steps to learn and understand how to manage them is what makes the difference between a mere resource and a trusted advisor, says Brian Browne, President of Dementia Care Education. “The decision for Sean to become Dementia Care Certified is testament to his and Versant Capital Management’s insight in advising multi-general families on planning for the future and the aging continuum.”

As a Certified Financial Planner™, Sean’s guidance can lessen the anxiety associated with financial issues and planning for the future related to dementia. This includes talking with clients early about the potential for dementia – a step that makes it easier to honor an incapacitated person’s wishes related to medical treatment, financial planning, and other sensitive issues.

Sean’s dementia care training can help him improve the financial outcomes for his clients with dementia and their families. His understanding of dementia, the available treatments, dementia-related communication and its associated behaviors, and the current medical research can help families to better navigate their situation. He explains, “Working with people with dementia can be more counterintuitive than one might think, but with the right knowledge we can transform challenging issues into patient victories and win-win situations.”

While some financial planners may not understand the complications or working with of elderly clients, Sean finds helping seniors gratifying. “I find it extremely rewarding to champion elder care ethics and ensure that people with dementia are respected in the way they deserve,” he said.

Sean Campbell, CFP®, CDC®, joined Versant Capital Management in 2018 and is a senior wealth counselor at the firm, providing long-term, evidence-based financial planning and investment solutions for individuals, families, and small business owners.


Please remember that past performance may not be indicative of future results. Different types of investments involve varying degrees of risk, and there can be no assurance that the future performance of any specific investment, investment strategy, or product (including the investments and/or investment strategies recommended or undertaken by Versant Capital Management, Inc.), or any non-investment related content, made reference to directly or indirectly in this article will be profitable, equal any corresponding indicated historical performance level(s), be suitable for your portfolio or individual situation, or prove successful. Due to various factors, including changing market conditions and/or applicable laws, the content may no longer be reflective of current opinions or positions. Moreover, you should not assume that any discussion or information contained in this article serves as the receipt of, or as a substitute for, personalized investment advice from Versant Capital Management, Inc. To the extent that a reader has any questions regarding the applicability of any specific issue discussed above to his/her individual situation, he/she is encouraged to consult with the professional advisor of his/her choosing. Versant Capital Management, Inc. is neither a law firm nor a certified public accounting firm and no portion of the article content should be construed as legal or accounting advice. If you are a Versant Capital Management, Inc. client, please remember to contact Versant Capital Management, Inc., in writing, if there are any changes in your personal/financial situation or investment objectives for the purpose of reviewing/evaluating/revising our previous recommendations and/or services. A copy of the Versant Capital Management, Inc.’s current written disclosure statement discussing our advisory services and fees is available upon request.

For complete information on your tax situation, you should always consult with a qualified tax advisor. Disclosure: Any tax-related material contained within this article is subject to the following disclaimer required pursuant to IRS Circular 230: Any tax information contained in this communication (including any attachments) is not intended to be used and cannot be used for purposes of (i) avoiding penalties imposed under the United States Internal Revenue Code or (ii) promoting marketing or recommending to another person any tax-related matter.